Terms of service

1The agreement

These terms cover your use of Antahe, at antahe.com and in the signed in product. By using it you agree to them. If you are agreeing on behalf of a company, you are confirming you are allowed to.

Where we have signed a separate written agreement with you, that agreement wins wherever the two disagree.

2What the service is

Antahe asks AI assistants questions a buyer in your category would ask, records what they answer, reads your website and your product data the way an AI crawler does, and turns the result into a plan of work with drafts attached.

Accounts are set up by us rather than by self signup. What is included, how often it runs and what it costs are set out in your order or in writing with us.

3Your account

Keep your sign in details to yourself, and tell us promptly if you think someone else has them. You are responsible for what happens under your account.

We may add or remove people on your account at your written request. An analyst on our side may act inside your account to help you, and where they do, the record shows that it was us and not you.

4What you are responsible for

• Only connect what is yours. You confirm you own, or are authorised to act for, every website, domain, Merchant Center account and Search Console property you connect or ask us to analyse on your behalf.
• The facts you give us. We treat what you tell us about your business as true, and drafts we produce state only facts you have given us or that we read from your own published pages. If a fact is wrong, what we write from it will be wrong.
• What you publish. Everything we draft is a draft. You decide whether to publish it, and you are responsible for what you publish, including that it is accurate and lawful in your market.
• Not using the service to break the law, to infringe someone else’s rights, or to attack anyone’s systems.

5What we promise, and what we do not

We promise to run the measurement we said we would, to report it honestly, and to tell you plainly when we could not measure something rather than presenting a gap as a result.

We do not promise that any assistant will start recommending you, and we do not promise a visibility figure, a ranking, a volume of traffic, or revenue. AI assistants are third party systems. They change without notice, they disagree with themselves, and no vendor including us controls what they say. Anyone who promises you otherwise is guessing.

A measurement is a reading of what assistants said when we asked, in the ways we asked, at the time we asked. It is evidence, not a guarantee, and the product is built to keep that distinction visible on every screen.

We aim to keep the service available and will tell you about planned interruptions where we can, but we do not commit to a specific uptime unless it is written into a separate agreement with you.

6Who owns what

Yours

Your brand, your website, your product data and everything you give us stays yours. Content we generate for you, once you have paid for the engagement it came from, is yours to publish, edit and keep, with no further permission needed from us and no attribution required.

Ours

The service itself stays ours: the software, the way we design question sets, the way we score and diagnose, and the words on this website. Using the product does not give you a licence to any of it beyond using the product.

What we may learn from

We may use aggregated, de-identified information about how the service performs to improve it. That never includes your business data, your catalogue, your connected Google data, or anything that identifies you, and we do not use any of it to train machine learning models. Where we want to name you as a customer or describe your results, we ask first.

7Payment, ending, and what happens after

Fees and billing are as set out in your order. Fees exclude taxes unless we say otherwise, and taxes are added where they apply.

Either of us can end the engagement as your order describes. We may suspend an account that is being used to break these terms, and we will tell you why.

8Third party services

The product reads AI assistants and, where you connect them, Google services. Those are run by other companies under their own terms. If one of them changes what it offers, restricts access, or stops working, we will tell you what it means for your measurement, but we cannot be responsible for their decisions.

9Confidentiality

Each of us will keep the other’s non public information confidential and use it only for the purpose it was shared for. This does not cover information that is already public, that either of us already had, or that the law requires us to disclose.

Your data is handled as described in our privacy policy.

10Liability

Nothing in these terms limits liability for fraud, for death or personal injury caused by negligence, or for anything else that cannot be limited by law.

Otherwise, neither of us is liable to the other for indirect or consequential loss, or for lost profits, revenue or goodwill. Our total liability in connection with the service is limited to the fees you paid us in the twelve months before the claim arose.

The service is provided as it is. To the extent the law allows, we exclude warranties we have not set out in writing.

11Changes to these terms

We may update these terms. If a change materially affects you we will tell customers by email before it takes effect, and the date at the top of this page always says when it last changed.

12Governing law

These terms are governed by the laws of India, and the courts of Bengaluru, Karnataka have exclusive jurisdiction over any dispute, except that either of us may seek an injunction wherever it is needed.